From premium VOD to post-production happening among scattered crews, the need for forensic watermarking technology that’s seamless and easy to use (and track) has never been more crucial.
At the Oct. 20 Media & Entertainment Day, a live, worldwide virtual event, taking place during the all-new NAB Show New York digital experience, Alain Durand, CEO of content protection firm ContentArmor, will take the stage to share not only the need for the technology today, but why forensic watermarking will be of huge importance post-COVID-19.
“As our world converts to more virtual marketing events, screenings, and festivals that deliver premium online video experiences, the need to identify content has exponentially increased,” said Durand, who will present the session “Watermarking Makes it’s Mark.” “Attendees will learn what to expect from forensic watermarking and the criteria to pick the right solution.”
M&E Day is sponsored by IBM Security, Microsoft Azure, SHIFT, Akamai, Cartesian, Chesapeake Systems, ContentArmor, Convergent Risks, Digital Nirvana, edgescan, EIDR, ICVR, PK, Richey May Technology Solutions, STEGA and Synamedia, and is being produced by MESA, in cooperation with NAB Show New York, and in association with the Content Delivery & Security Association (CDSA) and the Hollywood IT Society (HITS).
For regular program updates, click here .
