Why watermarking is essential for sports rights licensees
Sports piracy is a massive threat, costing the industry an estimated $28 billion every year—according to research by Ampere Analysis and Synamedia published in 2022. With the rapid growth of illegal streaming and new piracy methods, it’s no surprise that these losses are significantly higher in 2025.
That’s why it’s more crucial than ever for sports rights holders and licensees to protect their content and revenue streams.
Discover how forensic watermarking is becoming essential for safeguarding premium sports content, and why leading organizations are making it mandatory.
Read the full blog to learn how innovative server-side solutions are changing the game in the fight against piracy: https://www.synamedia.com/blog/watermarking-for-sports-rights-licensees/
